In one of my previous posts, I talked about Learning from the Masters - in other words, from those who are highly successful at blogging and making money online.
We can also learn a lot from other bloggers in general. I spend a lot of my time - as I'm still fresh to this online world - looking at other people's blogs, usually as I am Entrecard dropping on them. By the way, if you don't know what Entrecard is, then I would highly recommend joining - it's a great way to get a lot of traffic to your blog. I'll talk more about it in another post, but in the meantime, you can just click on Get One on the Featureed Blog at the top right-hand corner.
This is basically market research, and there are several ways in which we can learn from others.
Design and Appearance
Check out the design of their blog and see how you feel about it as a visitor. Is it attractive? Is it clear? Would you like to stay there and read it, or just skip on to another blog? Now, put yourself in the position of a visitor to your blog and see how it would seem to them. I think most serious bloggers spend quite a bit of their time making adjustments to the appearance, so that it can become more "enticing" and less unattractive.
Bearing in mind that we want to make money, what are these other blogs doing well that will make as many people as possible click on the ads, join the referral programmes or whatever else will provide them with income?
Especially if you are relatively new to blogging, you can check out the widgets that others have and get ideas about what would be appropriate to your blog.
Again, if you're fairly new to blogging, you can gather information from others as to what affiliate programmes are out there. Pay especial attention to those blogs that are in the same niche or category as yours, as this will help you in deciding which would be most appropriate to you.
Blog Directories and Communities
Once again, pay especial attention to blogs in your niche, and see what directories and communities they are part of. By also joining these, you can substantially increase traffic to your site, and in the case of communities that are specifically for your subject (e.g. Recipes), this can be targetted traffic.
To sum up, I feel we need to be constantly observant as to what is going on and continuously learning from each other, so as to be able to improve what we are doing and consequently increase our earnings.
We need to be especially aware of what blogs in the same niche as us are doing, and primarily those who have a high Page Rank and lots of visitors. What are they doing right? Can we learn from them and be as successful - if not more so - as them?